Hi Chris and Susan here...
The late Stephen Hawkins had much to say on the topic of Artificial Intelligence even going as far as to say that it could spell the end of the human race….
Who knows he might be right!
But like it or not it's developing at a pace and as entrepreneurs we might as well accept it and, like the internet when it first came along (that no one thought would ever come to anything), be quick to leverage what it has to offer
On that subject last night we witnessed a challenge of Man vs Machine seeing content created by Artificial Intelligence
WOW it was powerful
But as marketers this really excites us because we know without doubt that content is still king and will be for a very long time to come
In 2021 it's as true as it was 5 years ago, 10 years ago, 20 years ago – even 30 years ago!
You can’t really build a business (or survive in business)
WITHOUT content
We were banging on about this to our clients in our management consultancy business even a decade or more ago...
In fact, QUALITY content is MORE important NOW than it has EVER been!
However, the truth is that most of us AVOID creating content because it’s a HUGE pain (even though we know we SHOULD be doing it)
So why not have an artificially intelligent web-app write ALL of your content for you in under 90 seconds?
We know this sounds REALLY unbelievable
We thought the SAME thing until we SAW it with our OWN eyes!
We were able to actually SEE this A.I app write a PERFECTLY readable article in one of the HOTTEST niches out there in under 60 seconds!