Hi Chris and Susan here...
We've been a little quiet on the email front this week but trust us we've been busy behind the scenes!
Our interview with Rich Shefren we hosted on Wednesday was off the charts and went way over the 30 minutes of our usual shows but trust us you will want to listen in...
The question we asked him was "what are your thoughts on entrepreneurship in retirement"
Well Rich being Rich and a self confessed ADHD personality was ready to give us and our listeners and viewers his million dollar advice and he tied it in to the current pandemic so it was all very useful...
Towards the end we ended up talking about whether it was cool to position/leverage your offers during this time
(He's had a lot to say on this recently as we're on his newsletter subscriber list and get his videos)
Quite honestly we've dreaded opening emails recently due to some of the bizarre, disgusting, spammy things people are doing (and social media is no better)
To be honest we retracted into our 'safe zone' and haven't done much in the way of building our business other than communicate with you that we're continuing with our education so we can help you start, grow and build your business in whatever form that we can and of course working with existing our clients and students to help them overcome some of their challenges
Rich pulled us up and it ended up being a hugely valuable mentoring call
Here's what he said to us privately...
"If you KNOW you could provide superior offers, talents, programs and experience...
If you KNOW that other 'charlatans' out there are taking our clients and customers with circus acts, hype-y, flashy and 'stunt man' marketing...
BE BOLD
Think about what you can do that provides value?
Entrepreneurs create value
How can you create value right now in a way that helps the world but also helps you?
Entrepreneurs are in business to make money
NO MONEY = NO BUSINESS
It's like monopoly...
When you run out of money the game's over!
So the final question he posed to us was
"What can you do to provide value to the world where you benefit from providing that value?"
Hope that helps as it certainly helped us
The only thing that this pandemic has changed is market sentiment and people's reasons for buying...
So you can and should be still marketing our offers, products and services"
We'll get back to you on that in our next email and hope it's given you food for thought
Meanwhile...
Stay home
Stay safe
Keep in contact with loved ones any way you can
